Is your Brand on Brand?20181205041700
Is your Brand on Brand?
December 5, 20180 comments
Your Brand is your Personality. Your brand is more than just a logo, a tagline or arrangement of colours. Your brand is your message, your values and ...
Happy REbirthday to Me….20180329005300
Happy REbirthday to Me….
Today I turn 8 years old. The Transition You’re probably thinking that you’ve heard of people joking about being 21 again, or knocking a c...
Are you ready to Break out and become an Individual?20180316062600
Are you ready to Break out and become an Individual?
This morning I was chatting to someone about the branding of their fairly new business, and had to be totally honest when he showed me his business ca...
But you don’t LOOK like a car person!!??20180115025600
But you don’t LOOK like a car person!!??
I’m going to let you into a little secret. I like cars. I specifically like muscle cars that are loud, have shiny bits and are fast, but I have ...
Is it OK to Gender target your Marketing?20180114055900
Is it OK to Gender target your Marketing?
The short answer is ABSOLUTELY!!!! Don’t get me wrong, I am a very strong supporter of equality, but I’m also a realist. As a general rule...
Motorsport Marketing 101 – How to steal all the attention?20170814000000
Motorsport Marketing 101 – How to steal all the attention?
August 14, 2017AndyK, Creative, designer, drag racing, driver, motorsport, motorsport marketing 1010 comments
On the weekend I attended a Vintage Collectors Market and Car Show with a couple of friends, to show off my old drag racing car. Although it was only ...